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Charli Headshot

Equal parts strategist and storyteller, Charlotte has spent over a decade helping brands grow with intention. From managing multi-channel campaigns for medical aesthetics brands to leading cross-functional teams and overseeing six-figure ad budgets, she brings the full picture: creative direction, paid media, SEO, PR, and influencer strategy - under one roof. Based in Southern California, originally from the UK, and working with brands worldwide.

The Marketer Behind the Numbers

8-10x

ROAS on Meta Ad Campaigns for cosmetic clients

$100,000

In sales generated from a $10/day ad budget

100,000+

YouTube subscribers in just 4 months (from 1,200)

10+ YEARS

Of marketing leadership across B2B & B2C

Core Expertise

Paid Social Advertising

Dominating Meta, TikTok, and YouTube with precision campaigns that scale.

SEO & Content Strategy

Crafting search-first editorial visions that capture authority and growth.

Brand Development

Establishing premium Tone of Voice and visual narratives for leaders.

Influencer & UGC

Leveraging creator authenticity to build trust and performance funnels.

Email Marketing & CRM

Advanced lifecycle automation and retention strategies to maximize LTV.

PR & Media Outreach

Securing high-tier placements and managing strategic brand communications.

Marketing Analytics

Deep data reporting and attribution modelling to inform high-stakes decisions.

Team Leadership

Managing cross-functional creative and growth teams toward revenue goals.

BRANDS I'VE HELPED GROW

PROFESSIONAL TIMELINE

JUL 2024 — PRESENT

MARKETING DIRECTOR — SOCAL PLASTIC SURGEONS

FEB 2022 — PRESENT

INDEPENDENT MARKETING CONSULTANT

NOV 2023 — JUL 2024

MARKETING DIRECTOR — BELLINA MEDICAL AESTHETICS

FEB 2022 — NOV 2023

MARKETING MANAGER — SKIN PERFECT MEDICAL

OCT 2020 — FEB 2022

FREELANCE DIGITAL MARKETING SPECIALIST

APR 2019 — OCT 2020

SOCIAL MARKETING & ACCOUNT MANAGER — 3SIXFIVE LTD / BLUEFROG MEDIA

AUG 2014 — APR 2019

MARKETING MANAGER — BRADDICKS LTD

Client Testimonials

“Thanks to Charlotte's comprehensive content strategy we achieved our first YouTube Play Button within 4 months”

Skin Perfect Medical

“Charlotte's Meta Campaigns for our ecommerce store helped us triple our sales in 3 months”

DCUK

“Charlotte doesn't just manage your marketing, she treats your brand like it's her own. She brought fresh ideas, clear direction, and real results. I wouldn't trust anyone else with our growth.”

London School of Beauty

Handshake Agreement

MARKETING THAT
MOVES THE NEEDLE.

Charlotte Wang— Marketing Director | 10+ Years Turning Strategy Into Revenue

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